Why isn't sustainable fashion more affordable?
In spite of the growing demand for eco-friendly clothing, most consumers don’t want to pay more for it. So, what’s the solution?

Unless you’re buying second-hand or vintage, sustainable fashion often comes with an expensive price tag. But considering the enormous environmental impact of the fashion industry –responsible for an estimated 10 per cent of global greenhouse gas emissions – it’s vital that eco-friendly clothing doesn’t remain a luxury available only to a few, especially in light of the surge in demand for clothes that are kinder to the planet...